Turn data into decisions. Learn how to communicate insights in the AI era.
This intensive two-week summer school provides students with the skills and confidence to transform complex data into clear, compelling visual stories that inform, persuade, and drive decision-making. The programme blends data literacy, visual design principles, storytelling frameworks, and artificial intelligence to help participants move beyond basic charts and dashboards. Students will learn how to design effective data visualisations, craft meaningful mnarratives, and responsibly leverage AI tools to accelerate analysis and storytelling. Through practical exercises and real-world datasets from retail, healthcare, and financial services, participants will progressively build towards an individual capstone project using a comprehensive coffee shop case study. No advanced technical background is required. The course is tool-agnostic and focuses on transferable thinking and design skills rather than software-specific instruction.
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Course term: 03. 08. – 14. 08.
Available seats: 0
Price: 950 €
Category: Bussiness & Marketing
Status: Closed
Deadline: 31.07.2026
The course combines:
● Short lectures introducing key concepts
● Guided hands-on exercises using real datasets
● Group discussions and visual critique sessions
● AI-supported exploration and experimentation
● Individual coaching and feedback
● A final capstone presentation
Students are encouraged to use tools throughout the program (e.g. spreadsheets, BI tools, design tools, sketches, etc), as well as approved AI systems, to complete exercises and projects.
This course is ideal if you are considering careers in:
● Consulting
● Business analytics
● Marketing
● Strategy
● Startups
● Management
The Language of Visual Communication ● History of visual communication and data ● Key definitions and concepts in data visualisation ● Examples of effective and ineffective visual encodings ● Visual critique and interpretation exercises
Perception, Meaning, and Best Practices ● How humans perceive and interpret visual information ● Cognitive load and attention in data visuals ● Best practices for charts and dashboards ● Practical redesign exercises using a retail dataset
Contextualising Data Storytelling Projects ● Defining problem statements, audiences, and objectives ● Frameworks for scoping data projects ● Translating business questions into analytical tasks ● Context-mapping workshop using a financial services case
Design Fundamentals for Data Visualisation ● Layout, hierarchy, and visual structure ● Colour theory, accessibility, and contrast ● Simplifying complex data without losing meaning ● Hands-on design exercises using a healthcare dataset
Tools, Workflows, and Introduction to AI ● Overview of data visualisation tools and platforms ● Comparing commercial, open-source, and AI-augmented tools ● Understanding where AI fits into modern data workflows ● Introductory AI-assisted insight and charting exercises
AI for Data Analysis and Insight Discovery ● How large language models support analytical thinking ● Using AI to explore datasets and generate hypotheses ● Prompting versus context in analytical workflows ● Practical AI-assisted exploratory analysis exercises
AI for Visual Design and Storytelling ● Using AI to critique and improve data visuals ● AI-supported narrative development ● Risks, limitations, and biases of AI-generated outputs ● Comparing human and AI storytelling approaches
Building Narratives with Data ● Narrative structures and archetypes for data projects ● Creating flow, cadence, and emphasis in stories ● Designing for different stakeholder audiences ● Applying narrative techniques to real datasets
Capstone Project Development ● Individual project work using a coffee shop chain dataset ● Applying visual design, storytelling, and AI techniques ● One-on-one coaching and iterative feedback ● Preparing the final presentation
Capstone Presentations and Reflection ● Individual capstone presentations ● Peer and instructor feedback ● Measuring success in data visualisation projects ● Reflection, key takeaways, and next steps
University of Sydney
Lecturer and Entrepreneur
Felipe Rego is an AI, data science, analytics, and data visualisation specialist who helps organisations turn emerging technologies into practical business capability. His work focuses on applied AI, data strategy, analytics, business intelligence, and data storytelling, supporting organisations as they explore how to use AI responsibly, effectively, and with clear business purpose.
Felipe is also a global educator and speaker, delivering practical and engaging programs on AI literacy, AI for productivity, data visualisation, analytics, and storytelling with data. He works with professionals and leadership teams to build confidence in using AI tools, understanding AI opportunities and risks, and translating complex data and technology concepts into clear decisions and actions.
He is the author of Sketch Your Data, a unique sketchbook designed to help professionals plan and design impactful data visualisations and storytelling ideas. Felipe holds an M.Phil. in Electrical and Information Engineering from the University of Sydney, is a Cloud Engineer, and has served as an advisor to an Australian government department.
Course fee includes the course itself, application fee, study materials, afternoon/evening social activities and events, welcome and goodbye drink as part of the graduation party. Other expenses, such as meals, accommodation, insurance, personal expenses, public transportation ticket, extra activities (such as trips outside of town over the weekend and entrance fees), and required equipment (i.e. pencils, paper for illustrations) are not included in the price.
Please note, after the 30th of April 2026 there will be a late enrollment fee charged in the amount of 100EUR on top of the course fee.
Feel free to contact our coordinator:
Andrea Josífková
Coordinator
+420 777 879 192
info@europeansummerschool.com
Salma Peter
The new friends... Czech cuisine... the city of Prague... and of course the Kozel (New favorite ?)!! I had an incredible summer experience! The course is a perfect blend of gaining knowledge while having fun and discovering the beautiful city! The program is so well organized, incredible after study activities, easy transportation, friendly team members. It'll be my fondest memory for a while and for that I say: Děkuji ? Highly recommended! ??
Minaya Babayeva
ESS was a great experience not only enlarging your knowledge in the sphere of your interest but also letting you to meet people from different backgrounds and cultures?
Diana
Have you always wanted to study abroad, but couldn't find the time nor resources for it? Then I think ESS is the perfect solution! In this two week program, I learned so much about myself, life, and Praha. Due to the well-structured program and communication with the activity leaders, you will have the feeling that you are on a holiday with friends whilst also being educated in things you are actually interested in. It was especially nice that you could take some time for yourself if you feel like it, although there is the possibility to participate the everyday activities. This overall experience has gotten a special place in my heart and I surely would recommend everyone (no matter what age or background) to attend such a summer course. Embrace life, educate yourself, and have an open mind!
Darko Mohammed Jaza
There is one word that describes ESS , GREAT! ESS is an exceptional school and the staff work perfectly together. The social activities are great, the cultural trips, to field trips and classes AMAZING! I will recommend to anyone to participate.
