Course term:
Available seats:
Price:
Category:
Status:
Deadline:
20. 07. – 31. 07.
6
950 €
Personal Development & Communication Skills
Available
20.07.2026
Course term: 20. 07. – 31. 07.
Available seats: 6
Price: 950 €
Category: Personal Development & Communication Skills
Status: Available
Deadline: 20.07.2026
Storytelling and Creative Writing (students will receive some homework before the class starts)
The development of a story (main structure, set-up, characters, plot) + Why every story needs some drama (conflicts, problems, arguments and their solutions) – book writing perspective + the use of AI tools
Applying storytelling to business presentations – by Zuzi Leskova
The importance of a story (historical consequences and their current influence)
Creative writing techniques (metaphor, hyperbole, oxymoron, plot twist, fiction versus nonfiction writing methods)
Who, Why, Where and When (why you need more than a “what” in your story)
Content and Copywriting from Business Perspective – by Katerina Wiesnerova
Applying storytelling to online advertisements, social media and blog articles – Online Ads, Social Media, Content and Copywriting – by Katerina Wiesnerova
Applying storytelling to academic essays (argumentative, factual, narrative essays)
Presentation and discussion about your coursework (share a portfolio of your creative writing pieces with the class)
Charles University
–
Martina is a Czech writer, reviewer, travel blogger and copywriter with four belletristic books published. As a graduate from the Charles University, Pedagogical Faculty, in the field of English literature and linguistics and Czech literature and linguistics, she had been teaching English as a foreign language and Czech for foreigners at the UCT (University of Chemistry and Technology) in Prague for 10 years and working for various literary magazines. She was the chief editor of nenudtese.cz, a web portal focused on reviews of cultural events such as theater, opera, ballet, concerts etc. Currently, she dedicates her time to writing her fifth book, articles on her travel blog and for Jóga dnes yoga mazine and Hedvábná Stezka travel portal. Having lived in various countries worldwide, most recently Peru, she draws inspiration for her articles and literary characters from socio-cultural diversities and peculiarities. (https://www.martinamartinez.cz/)
+ PhDr. Zuzi Lešková, PhD
While creative copywriting, employer branding and public speaking have always been in the centre of her attention, Zuzi is simply obsessive about anything that has to do with communication. She has developed several branding campaigns for big corporations or smaller businesses, obtained a PhD in marketing communication at Victoria University in Melbourne, have been working as a leading lecturer of various communication classes at top universities both in Australia and the Czech Republic and she especially enjoys turning her current profession of a copywriter into a hobby (writing blogs and books because, as Zuzi puts it: “not only does it sound good to say it, it simply feels good to do it”).
+ Katerina Wiesnerova
Katerina is an experience Online marketing speacialist focused on content marketing – working for example for PrimaTV – second biggest private TV broadcast company in Czechia. She also used to teach Online Marketing course for us.
Course fee includes the course itself, application fee, study materials, afternoon/evening social activities and events, welcome and goodbye drink as part of the graduation party. Other expenses, such as meals, accommodation, insurance, personal expenses, public transportation ticket, extra activities (such as trips outside of town over the weekend and entrance fees), and required equipment (i.e. pencils, paper for illustrations) are not included in the price.
Please note, after the 30th of April 2026 there will be a late enrollment fee charged in the amount of 100EUR on top of the course fee.
Feel free to contact our coordinator:
Andrea Josífková
Coordinator
+420 777 879 192
info@europeansummerschool.com
Elia Marmora
European Summer School means Knowledge & FUN. All the staff of ESS is highly qualified, from the teachers to the group leaders. I really recommend you all this experience, book your seat at ESS you WON’T regret it :)
Jakub
I enjoyed time in Prague very much, the city is splendid, people were awesome. Even though I am not a party guy, the program offered me a lot of sightseeing, city tours, I visited museums, parks and everything possible. Two weeks is ideal time for getting to know new people, making new friendships, to learn something and enjoy city. I would recommend joining ESS for everyone.
Mary Corcoran
Amazing experience! This program was exactly what I was looking for as it offered the perfect balance between class and fun activities/excursions to ensure that we experienced all that Prague has to offer. I took the digital graphics class and cannot believe how much I learned in only two weeks. Highly recommend this opportunity to meet some amazing people, form lasting friendships, explore an enchanting city, and learn new skills!
Max Strasser
Really cool experience. Visited two SummerSchools this summer and this one was by far the better one. Beside some really cool courses the two weeks are filled with leisure activities, which ensure that there is no stodgy minute. You get some views of prag, that a normal tourist wouldn't get so fast. Furthermore, you will meet new people from all over the world, which will make it an unforgettable trip for you. 10/10 ??
